Our Story
Lyn’s Label is proudly Australian owned and run by mother Lyn and I. We lovingly design and make classic yet stylish baby items that are unique, luxurious and practical for both mother and baby.
Lyn’s Label was actually born in 1982 from my mothers love of sewing and her desire to create unique baby accessories for parents that were versatile, durable and easy to care for. Thirty years on, I gave birth to my beautiful daughter Charlotte. Mum saved each of her products for me to use when Charlotte came along (yes mum did have to keep them for a very long time!) I loved the products and felt that all parents should also have the pleasure of using them. At that time, I had a successful career owing my own consultancy firm but it wasn’t long before I’d lost my passion for the high flying corporate world and like most new Mums I wanted to do something that allowed me to spend more time with Charlotte.
I was so passionate about parenting and being the best parent I could be, I wanted to work with and help other parents. So when Charlotte was 3 years old, I took a leap of faith, closed my Consulting firm and relaunched Lyn’s Label.
Three years on, Mum and I work together every day. We bounce ideas off one another, discuss and work on our plans, strategies and goals. We share the highs and the lows (and there have been quite a few) but without doubt, everyday we are learning and growing together. I hope one day, Charlotte and I will be working together like Mum and I are now, I hope to create a legacy for Mum and a future for Charlotte.
Creating beautiful products is our passion, it is our world and we welcome you to join us and share our love of unique, high quality products that will provide you with that little piece of luxury you so deserve.
Thank you for reading our story and we hope you enjoy using our products and services as much as we enjoy offering them.
Wishing you loads of giggles & memories of joy,
Lyn & Marnie
P.S. Here is a copy of the original Lyn’s Label product brochure – I think Mum looks are gorgeous today as she did back then!
Our Vision
Having children gives you a new love that you have never experienced before and makes you see the world in a whole new light.
At Lyn’s Label we have one vision in mind and that is, to enhance the special bond between mother and baby while helping to make everyday parenting simpler. In reaching this vision, we aspire to maintain our passion for high quality craftsmanship, creativity and exceptional customer service.
BRONZE AWARD IN THE 2016 MY CHILD MAGAZINE EXCELLENCE AWARDS!
We are super excited to announce that our Bella Baby Bag won the Bronze Award in this years 2016 My Child Product Excellence Awards for Favourite Baby Bag! – How exciting!!!
We are also proud to announce that the Lyn’s Label Olivia PURE Bamboo Jersey Swaddle from our Organic Mother and Baby Range was a finalist.
Both these products are designed and hand-made by Mum and I, the full range of newborn and mummy essentials provides parents with products that are safe, ethical, practical and stylish.
The Bella Baby Bag is one of kind – Reversible, Odour and Scuff Free AND it cleverly converts to a portable changing mat.
Our Organic Baby Range uses only the PUREST Bamboo Jersey, free of dyes and harsh chemicals.
Voted by readers, the My Child Excellence Awards are in their fifth year and showcase the leading brands catering to mothers-to-be, new mums, babies and young children. Voting for the 2016 awards closed 15 May 2016.
Thank you for your support!
Innovation Pitchfest
Our Bella Baby Bag was awarded a place in the Top 8 for the Innovation Pitchfest.
The Innovation Pitchfest is a unique ‘world first’ event that will showcase Australian Talent and create opportunities for Australian Businesses. Reed Exhibitions and Magnolia Solutions have teamed up with renowned German retailer, Tchibo to bring Australian innovative design to the forefront of the community and take it global. An unprecedented opportunity any small business would only dream of.
“As a Mum I wanted a bag that could go everywhere, carry all my baby needs and look great on me as well as my husband. A bag that didn’t scuff or mark, that didn’t get smelly after a leaking bottle or spilt baby food. Then, on top of all that, I wanted a safe and hygienic place to change my babies’ nappy when out and about without having to carry a separate changing mat. With such a long list of criteria there simply was nothing on the market, we couldn’t find it, so we designed it.”
The Final Top 20 designers and businesses ‘pitched’ the features and benefits of their product in a series of Pitch rounds to our expert judging panel until one business is awarded the winner. The Bella Baby Bag was selected in Top 8 and only just missed out on a top 3 placing.
National AusMumpreneur Awards 2015
Marnie Hollis of Lyn’s Label has been nominated for the 2015 St George Banking Group AusMumpreneur Awards.
The AusMumpreneur Awards presented by The AusMumpreneur Network celebrate and recognize Australian Mums in business achieving outstanding success in areas such as business excellence, product development, customer service and digital innovation. The awards are designed to recognize the growing number of women who successfully balance motherhood and business in a way that suits their life and family.
I am mum to my beautiful daughter Charlotte and partner in business with my own Mum, Lyn. Following the birth of Charlotte, I decided to re-launch the business my mother created 30 years earlier. With a vision to revolutionize the baby products industry and a strong belief that parents should not have to compromise Quality and Versatility for Style and Luxury, Lyn’s Label now exhibits a unique collection of classic, innovative designs with a hand-made touch.
It was my mother that inspired me to restart Lyn’s Label. I remember her working long hours in her business but she always put our family first. It is her example as a successful mother, wife and business women that has inspired me to follow my dream of restarting the business she founded so many years ago.
There are many benefits to balancing business and motherhood as Marnie explains, “I can be a great Mother, daughter and friend, all while making a positive contribution. I am now able to spend more time with Charlotte and I love working with Mum. I have greater control over my future and am creating a wonderful legacy for Charlotte.”
Giving
We are passionate about giving back and making a difference. We believe that no matter how large or small, we can all give something and make a difference. Lets share in this wonderful world together and help make it a better place.
Here are some of the community organizations that we actively support.
- Charlton Brown https://www.charltonbrown.com.au/
- SIDS & KIDS www.sidsandkids.org
- Mummy’s Wish www.mummyswish.org.au
- Ovarian Cancer Australia www.ovariancancer.net.au
- Salvation Army www.salvationarmy.org.au
- Mater Hospital www.materfoundation.org.au
- Peter MacCallum Cancer Centre www.petermac.org
- Kids with Cancer Foundation www.kidswithcancer.org.au
- Australia Gynaecological Cancer Foundation www.agcf.org.au
- Staverton Kindy Fundraising www.staverton.com.au
We are always willing to extend our support, so please let us know if you have a cause you are passionate about.
Caring for our Environment
-Love our environment-
At Lyn’s Label, we are conscious of using natural fibers. That is why we use 100% cotton Chenille and 100% Bamboo Jersey.
Bamboo plants are the fastest growing woody plants, and one of the most sustainable and renewable resources in the world. Bamboo requires no pesticides or chemicals to grow and does not use excessive water.
However, we also know that sometimes, man made products can provide the best solution for our customers. Our Reversible Nappy Change Bag is not made from animals rather, it is made from water based polyurethane which is of course animal friendly as well as environmentally friendly. It contains no formaldehyde and is heavy metal & phthalate free.
Footprint
-Love our environment-
To ensure our Reversible Nappy Change Bag leaves the smallest possible footprint on the environment, several steps have been taken to ensure an Eco-friendly production process of this unique material.
The manufacturing facility is equipped with state of the art technology that efficiently makes use of natural resources and almost completely eliminates emissions complying with the most stringent international standards.
In addition, due to its exceptional life expectancy, the fabric reduces the need for constant replacement extending the products potential life cycle. When the time does finally come, there are opportunities for polyurethane to be converted into other useful commodities.
Location
Balmoral, 4171, QLD,
AUSTRALIA By Appointment
Phone
0410860883
Business & Company No.
ABN: 83 164 629 841
ACN: 164 629 841
Contact Person
Marnie Newlove